With the Digital Rural Life model project in Mecklenburg-Vorpommern “Smart tau Hus”, digitalization is to lead the potential of rural areas successfully into the future. The model project is divided into three phases. In the first phase, a state-wide competition was held in which the association of municipalities led by the municipality of Hohenkirchen was chosen as the model region, which can now implement its digitalization concept. The idea is to develop and implement digital showcases to improve the exchange of information between the local public administration, residents, and visitors. The focus of Fraunhofer IESE is on the conception (phase 2) as well as on the technical development and implementation (phase 3) of the digital showcase, which is intended to improve the exchange of information between the local public administration, residents, and visitors.