Mobile business apps need to be thoroughly engineered!

More and more organizations aim at leveraging mobile devices and applications for their respective business. They want to provide valuable mobile services to their customers (B2C scenario) or equip their own mobile workers with appropriate workflow support (B2B scenario). Such mobile business applications (apps) are supposed to be used in business-critical situations and therefore need to provide the required functionality with guaranteed quality.

Unfortunately, many organizations that want to quickly embrace the hype of mobile apps fail in delivering the appropriate functionality and quality. The key quality requirements include, in particular, a great user experience, security, as well as flexibility with respect to future extensions. If these are not provided, users and customers will be highly dissatisfied.  

The main reason for the poor functionality and quality of mobile business apps is that such organizations do not thoroughly engineer them. Driven by tough time-to-market constraints, they believe that mobile business apps can be implemented quickly without precisely specified requirements and without thorough UI, interaction, and architectural design. This misconception is typically the root cause for the poor functionality and quality found in mobile business apps.

GoMobile supports you in engineering mobile business apps with guaranteed quality!

We have therefore developed GoMobile as an engineering approach that takes into account the specific challenges of mobile business apps and the mobile domain. GoMobile is a unique collection of services that supports organizations in engineering mobile business apps with guaranteed quality. It is based on industrially proven IESE methods and is being continuously improved based on the state of the art and our research results.